The Fast-Track Woman Podcast: Episode #12
Build Your Business Brand's Core Story Collection
with Jilliane Yawney

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 Meet Podcast Guest, Jilliane Yawney.

Jilliane has coached and provided a platform for thousands of people to share their story. She is the founder of A Narrative Approach, where she empowers entrepreneurs and business people to communicate with impact using story.

Jilliane founded the Calgary Story Slam in 2012, a community-based storytelling platform. Through the Calgary Story Slam she builds performers and storytelling community by providing a space for people to find their voice and share their story. She is a faculty member at Mount Royal Conservatory in the department of Speech & Dramatic Arts where she instructs on the power of storytelling and voice in communication.

Jilliane spent 13 years in non-profit and management where she coached teams to use storytelling as part of their communication strategy. In her Master’s Degree, she wrote a thesis on the role of storytelling in education. She is currently a speaker coach with TEDxYYC.

 About this Podcast Episode.

In this episode, Terra Bohlmann interviews Jilliane Yawney of A Narrative Approach where she empowers entrepreneurs to communicate with impact using story. She teaches her strategy to have a Core Story Collection that empowers you to connect with your audience - whether it’s on a stage or in a simple email.

You’ll also learn how to use your Core Story Collection to build your business in a way that’s authentic so people know what you truly care about. You’ll find out the internal struggles Terra has when she has to speak at an event and share personal stories herself as well as Jilliane’s expertise on how to overcome stage fright and nervousness to share your stories with your audience.

There’s no doubt that sharing relevant stories help you make a connection with others you are meant to tune in for this episode that will change the way you connect with others in the future.

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